Credit to Jenny Stewart photography, Location Curious Wine Cellar, GL54 3EG

Communications with a focused intent!

Welcome to IPR Communications!

Impact I Promotion I Reputation

I create communications to tell your story and build your reputation. With my wine PR and Marketing background, I bring a wealth of experience in this arena and use it as an analogy to put you firmly in the ‘winemaker’s’ shoes.

At IPR Communications, I deliver communication strategies, PR campaigns, Events, Marketing, and Business Development plans focusing on internal and external communication reviews for various sectors and clients.

Striving to give my clients impact, promotion and recognition is integral to my work.

Kathryn Allison, Founder

Discover ‘your vineyard story,’ and make you stand out from the shelf in a busy market place.

Telling your authentic business story is vital for shaping and maintaining a positive public image, fostering brand growth, and connecting with your target audience. It’s then a case of developing your visibility and building your reputation to ensure your communications keep talking and aspiring as your business story evolves.

Reputation counts.

Through IPR Communications, I offer three services:

  1. A comprehensive communications review and a strategy project plan;

  2. Full PR media and campaign retainer services;

  3. Using the analogy of the Champagne, Sparkling and Wine trade, I offer creative, informative and fun PR workshops through my Masterclasses*.

PS *There will be an opportunity to sample champagne, wine and non-alcoholic drinks!

A Comprehensive Communications Review & Strategy

Every business, small or large, must consider its reputation with a sustainable and creative PR and communications plan.

How do you build compelling communications and importantly, maintain relationships? How do you plan communications? With a comprehensive IPR review, I will develop an effective and bespoke PR and communications strategy aligned with your business objectives.

PR & Communications Retainer

You can only sell your business if everyone knows about you.

Now, it’s time to spread the word. Your business needs visibility, publicity, and reputation with focused impact. PR needs to hit the proper channels, comes in many forms, and it takes time to build those essential vital messages, find credible hooks and angles and tell your authentic business story.

My ethos is honesty; the business is responsible (drink responsibly), genuine, authentic and rooted in quality, high-end communications. I aim to bring the client, the media and the journalist as part of a credible collaboration for you, the client.

What people say

  • "Kathryn’s drive and energy have been inspiring and have impacted me both professionally and personally in what has been a key highlight in my own career. It’s difficult to imagine our future strategy and development without her knowledge and expertise in public relations and communications.”

    Amanda, Director, Museum Sector

  • “It was a pleasure to work on the launch film of the Corinium Museum with Kathryn and her team. A successful shoot is very much down to good planning, achieving the best footage and content, and efficiently using the time when people are on set. Kathryn ensured scripts were perfect, timings were faultless, and the set prepped and good to go."

    Tom, Creative Director, Cotswold TV

  • "The PR Masterclass was an interesting, informative, and thoroughly enjoyable day. I think anyone, wishing to promote themself or their business would find your workshops invaluable. The Cotswold Boardroom is a great space to work in that encouraged discussion and conviviality. What is more you looked after us brilliantly."

    Lindy, Food & Travel Writer

Masterclasses

The Ultimate Sparkling PR Workshop

Consider your internal communications…

In the quiet, peaceful, tranquil setting of the Cotswolds, using the Champagne & Sparkling wine market analogy, I will guide you through the steps to create authentic communications to ensure you are PR Media Campaign ready.

Now you are PR ready, but how do you pitch?

In the quiet, peaceful, tranquil setting of the Cotswolds, using the premium wine business analogy, I will impart top tips on what to and what not to do to reach out with your communications and ensure you stand out in a busy marketplace.

“A major factor for getting the best out of people when filming is a general atmosphere; people need to be at ease, in the right frame of mind, happy, smiling, engaging. When the people running the day have the right tone - it happens - and Kathryn had it just right.”

— Tom Wakefield, Creative Director, Cotswold TV